This article is featured on G3 NewsWire
By Lewis
April 15th, 2020

G3 speaks to Werner Becher, Head of US Betting at Sportradar, about how Simulated Reality enables fans to complete the season while live action sport is on hold, the technology powering the product and what this means for operators.

Could you tell us about your latest product, Simulated Reality?

Simulated Reality is completely AI-driven, and algorithm based. It continues to learn and adapt due to the AI systems we use and the millions of data points that we have gathered over 20 years and input into the system. This has enabled us to create a product that gives fans the same experience as they would have when watching and betting on a real game: the same teams, at the same day and times they would usually be played, and all the betting options they would normally be presented with on a matchday.

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