Unrivalled, data-driven marketing efficiency for ambitious sportsbooks
With various factors, across both established and emerging markets, making it increasingly difficult to engage betting audiences, successful bookmakers need to be as focused and efficient as possible when investing to acquire and retain new customers.
As the world’s leading betting services provider, we’ve built a major, global business founded on fast, reliable and insightful data. This has now enabled us to develop a data-driven and betting specific programmatic platform, including video, as well as a sponsorship offering. All of which have been designed to deliver significant efficiency against marketing investments.
The Sportradar ad:s Marketing Cloud – A purpose-built platform designed to meet the most critical digital marketing needs of sportsbooks.
Our ad:s Marketing Cloud has four core purposes:
EDUCATION
Learn about your target audience, where to find them and how best to reach them
ENABLEMENT
Access to a range of proprietary marketing technologies purposebuilt for the betting industry
EXECUTION
Unique sector-relevant features for effective campaign management and control
EVALUATION
Real-time performance dashboards that allow you to measure and respond to the right KPls
There are five key reasons why the ad:s marketing platform delivers unrivalled efficiency
Deeper Audience Insight
Better Campaign Execution
More Personalised Messaging
Wider Audience Access
Best Practice Measurement
Programmatic Video Advertising
Increased brand visibility with targeted video campaigns
The new bespoke ad:s programmatic video offering boosts your digital media investments by increasing brand awareness and engagement.
Benefitting from our unique ad:s technology, our programmatic video platform delivers unrivalled data-driven targeting and execution for all your video advertising assets, with greater transparency and clear results at every stage of the funnel.
Highly targeted video messages, delivered across multiple channels, including other video content, media and mobile games, will engage your chosen audience as they enjoy their second screen experience.
Tailored strategies to achieve your goals
Achieve your campaign objectives with three tailored programmatic video strategies:
- Premium: Delivered on premium content across selected websites or applications.
- Reach: Optimized to reach as many relevant users as possible.
- Performance: Optimized towards a high video completion rate.
GET IN TOUCH WITH US NOW!
Our highly-experienced team is pleased to personally deal with your enquiry.
GET IN TOUCH WITH US NOW!
Our highly-experienced team is pleased to personally deal with your enquiry.