Betradar unveil new product: Virtual Horse Classics

Betradar, the world’s leading supplier of sports and betting related data, is proud to announce the release of its new virtual sports betting product “Virtual Horse Classics” (VHC). First customers, including the Nigerian online bookmaker, the Georgian online bookmaker, as well as, have already successfully launched the new virtual sports betting product.

Betradar’s Virtual Football League has already shown that it is a great success story with a current customer base of around 40 global retail and online operators. With the launch of the new VHC, Betradar is now extending its virtual sports betting portfolio and is thereby on its way to providing a diversified virtual sports betting channel for the betting industry.

The hosted front-end and fully customisable VHC solution provides 24/7/365 real money betting on virtual horse races and therefore, a close to reality betting experience. Each race simulation found in VHC feeds from the latest developments in Artificial Intelligence, all developed in-house by an experienced team of virtual sports experts. The fast-paced betting approach always offers two race days in parallel with 9 races per day and a total duration of 45 minutes. Every three minutes on average, a new race starts, this means clients feel the thrill of betting through unlimited betting opportunities and immediate payouts. The product delivers a wide range of fixed odds on the outcome of each race, as horse-racing punters are used to. With a unique race brochure, VHC gives the users access to valuable insight information about the past performances of jockeys and horses. In VHC, all statistics and odds are offered through the bookmaker’s existing web interface, as it happens with real horse racing events. The use of Betradar´s existing infrastructure (such as our “Virtual Odds Feed”) is the key feature that makes VHC the perfect addition to any virtual sports betting portfolio.

Best of all, VHC is not only available as an online product – its unique simulation and visualisation technology have also been optimised for retail operations and are suitable for betting shops. The product is available for terminals or as a flat screen solution (full HD resolution), including all online features.

“We all know that Virtual Sports Betting has become an integral part of modern bookmaking. With Virtual Horse Classics, we extend our virtual sports betting portfolio with an entertaining and revenue-driving solution for all bookmaking operators. The fast-paced betting approach perfectly meets today’s market needs and punters will enjoy the impulsive nature of virtual horse racing”, says Erik Lorenz, Managing Director Sales of Sportradar.

The VHC is already available in the market, as the Nigerian online bookmaker has recently launched the product on its website. The implementation was accompanied by SB-Betting, who were announced as one of the first betting platform providers with the Betradar Certification at the ICE Exhibition in London. “We launched Virtual Football League in August 2012 and it has turned out to be one of the most exciting experiences for us and our customers. Since then, we have been looking for similar products that can give us such a similar experience. As usual, Betradar has filled that gap with Virtual Horse Classics. I’m absolutely confident our customers will love it”, declares Nairabet’s CEO, Akin Alabi. Further customer implementations will be released within the next weeks.


For more information about Betradar’s new Virtual Horse Classics, visit our product page and enjoy our brand new product video.


For further press enquiries:

Tobias Brunner

Associate Director Marketing

Sportradar AG

Tel: +49 89 2000845 255


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