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Programmatic advertising: How bookmakers can eliminate advertising waste

How can programmatic advertising help bookmakers stand out in a crowded sports betting marketplace? Get the answers to the key questions below from our experienced, knowledgeable ad:s team. What is programmatic advertising? Programmatic advertising is the automated buying and selling of advertising, using cutting-edge technology and algorithms to ensure the most relevant and engaging ad-content […]

Saving the global betting market from risk: a day in the life of a Sportradar trader

This article is featured on EGR. For most people, weekdays consist of getting up at a similar time to be at their office desks at 9am for their day’s work. For sports traders, it’s a little different. Joe, not his actual name, has already been at his desk for an hour, at least. Working for […]

Videoslots partners with Betradar to launch sportsbook

Videoslots.com has agreed a deal with Betradar’s Managed Trading Services (MTS) to employ its Integrated Trading Solutions (ITS) as it prepares to launch its sportsbook at the beginning of next year. The casino operator, which boasts more than 3600 games, will use the ITS component of Betradar’s flexible turnkey risk management and trading solution, Managed […]

Sportradar Appoints Werner Becher as New Managing Director of U.S. Betting

Former Interwetten CEO brought in to further enhance Sportradar’s growth and expansion in U.S. betting market NEW YORK – Sportradar, the world’s leading provider of sports data and content, today announced the appointment of Werner Becher as its new Managing Director of U.S. Betting. Becher most recently served as CEO of Interwetten, where he was responsible for […]

“To make it in the US, bookmakers need to be willing to make a long-term investment”

Ahead of G2E Las Vegas, our Director of Business Development and Strategic Partnerships, Lorenzo Caci, sat down with Focus Gaming News to discuss all things US sports betting. This interview is featured on Focus Gaming News. Sunday, October 13, 2019 Lorenzo Caci, Director Business Development and Strategic Partnerships at Sportradar, discussed with Focus Gaming News the […]

Get with the programmatic | Felix Geyr, Sportradar

Felix Geyr, Sportradar’s Managing Director Sports Media, writes in SportBusiness about the need for quality programmatic advertising in the betting industry. This article is featured on SportBusiness. By Felix Geyr Wednesday, October 2, 2019 Marketing and sports industry professionals worldwide will likely be aware of John Wanamaker’s now-infamous quote, uttered in the 1800s: “half the money I […]

Sportradar Acquires Optima

Sportradar, the world’s leading provider of sports data and content, today announced that it has acquired the award-winning sports betting and gaming omni-channel platform business Optima, effective immediately. Optima will extend Sportradar’s current betting services portfolio to become a full service B2B data, betting, trading and player management platform business. This will create a global […]

Sportradar’s ad:s Launches Programmatic Ad Offering

Sportradar, the world’s leading provider of sports data and content, today announced the launch of its programmatic ad solution. The offering comes from ad:s – Sportradar’s full-service, data-driven marketing solution for sports betting operators. As the world’s leading betting services provider, Sportradar has built a major, global business founded on fast, reliable and insightful data. […]

Betradar client Betfred teams up with La Liga’s RCD Mallorca as main club partner

Betfred, a client of Betradar – the world’s leading provider of sports and betting-related data services, is marking its launch in the Spanish market by agreeing the main sponsorship package with La Liga club RCD Mallorca. As primary club partner, Betfred benefits from front-of-shirt exposure, the main presence at Los Bermellones’ Estadi de Son Moix […]

National Football League and Sportradar Broaden Partnership

The National Football League (NFL) and Sportradar, the world’s leading provider of sports data and content, today announced an expansion of their existing partnership, which will license the distribution of NFL official league data and content to more fans around the world. Since 2015, Sportradar has been the NFL’s exclusive distributor of official play- by-play […]

Betradar adds to Gaming Solutions with new Virtual Football Champions Cup

Betradar, the world’s leading supplier of data and betting services, is pleased to launch its brand-new Virtual Football Champions Cup, adding to its comprehensive Gaming Solutions portfolio. The new Virtual Football Champions Cup gives operators the chance to further leverage the increased betting activity that typically occurs when Europe’s best football teams go head-to-head in […]

F1 official live in-play betting data set to launch in 2020 thanks to Sportradar and ISG

Formula 1, the world’s most prestigious motor racing competition, together with its sponsorship and data rights partner, Interregional Sports Group (ISG) and Sportradar are pleased to announce a Live ‘in race’ Odds offering that was first trialled as part of an exclusive partnership. The agreement between ISG and Sportradar will provide the most comprehensive pre […]

Sportradar announces Casa de Apostas as Official Betting Partner of Four Top Brazilian League Football Clubs

Casadeapostas.com, a client of Betradar – the world’s leading provider of sports and betting-related data services – is making its mark on the thriving Brazilian market by sponsoring top football clubs Bahia, Botafogo, Cruzeiro and Santos. As part of the partnerships, Brazil-based Casadeapostas.com is benefitting from front-of-shirt exposure as well as access to a tailored […]

FanDuel Group Expands Partnership with Sportradar to Include Live Streaming

Today, FanDuel Group and Sportradar, the world’s leading global provider of sports data and content, officially announced an extension of their partnership to bring live streaming to FanDuel Sportsbook’s industry-leading sports betting app. Following a successful trial of live streaming a major tennis tournament, FanDuel Group will roll out a portfolio of live sporting events […]

Sportradar AG’s Customer Care Unit Receives Re-Certification for ISO 9001:2015 from TÜV Thüringen

Sportradar AG, the global leader in analysing and leveraging the power of sports data, today announced that its global customer care unit has received certification for the International Organization for Standardization (ISO) norm 9001:2015 from TÜV Thüringen. Sportradar AG’s customer care unit, which won the award for ‘Best Customer Service’ at last year’s EGR B2B Awards, […]

BtoBet maintains Gold Certification Status with Betradar

International award-winning iGaming software development company, BtoBet has renewed their multi-year partnership with Betradar, maintaining their Gold Certification Status with the global leader in analysing and leveraging the power of sports data. BtoBet first became a client of Betradar in 2016. Since then it has gained Betradar’s Gold Certification status through the company’s Partner Certification […]

Betradar’s Virtual Gaming Solutions enhanced even further ahead of ICE London 2019

Betradar continues to significantly enhance its virtual gaming offering in 2019 with new In-Play products, upgraded retail Basketball League, an improved virtual racing offer and new competition modes for Virtual Football. The broader Virtual In-Play Sports portfolio will feature a set of pioneering gaming solutions that offer a real-life, truly-live betting experience. It will include the […]

Softgamings signs with Betradar to offer their product portfolio to operators across the globe

SoftGamings is pleased to announce a new partnership with Betradar, the world’s leading supplier of sports and betting-related data services. SoftGamings will incorporate Betradar’s comprehensive betting portfolio, featuring Betting Services, Gaming Solutions, Live Streaming, Betting Stimulation and its signature all-in-one solution, Managed Trading Services (MTS) as part of their existing turnkey solution for casino operators. […]

DOJO Madness and Sportradar Announce the Launch of Bayes Esports Solutions, a Joint Venture

DOJO Madness, the leading big data company in esports, and Sportradar, the global leader in analyzing and leveraging the power of sports data, have announced the launch of Bayes Esports Solutions, a joint venture that leverages esports data products for business customers, including betting companies, esports broadcasters and general media. Two years ago, DOJO Madness […]

Sportradar launches ad:s, a Full-Service Data-Driven Marketing Service for Sports Betting Operators

Sportradar, the leading global provider of sports data intelligence, today announced the launch of ad:s, the new full-service marketing offer for sports betting operators. The global gaming industry has experienced tremendous growth and is expected to surpass $500 billion in the next five years pushing bookmakers to look for sophisticated and data-driven marketing solutions that […]

LOT.TO and Betradar sign global partnership to enhance new numbers betting solution

Award-winning lottery games and ilottery software provider, LOT.TO have today announced a partnership with world leading sports betting and data provider, Betradar, to further enhance their new fixed-odds Numbers Betting solution for bookmakers worldwide. Betradar’s new Numbers Betting Online solution was launched last week as an upgrade from its existing retail offering. The solution with […]

Bitville Gaming Partners with Betradar to Deliver New Numbers Betting Online Solution

Bitville Gaming, a specialised leader in building fixed-odds B2B products within the betting, gaming and gambling industry, has announced a partnership with Betradar, the world’s leading provider of sports and betting-related data services, to launch an all-new Numbers Betting Online solution. The revolutionary online widget-based solution features a fully responsive, modern and clean design and […]

MGM GVC Interactive announces Sportradar as an exclusive supplier of U.S. sports data

Sportradar, the global leader in analyzing and leveraging the power of sports data, today announced an agreement with MGM GVC Interactive LLC, the joint venture between MGM Resorts International (NYSE: MGM) (“MGM Resorts”) and GVC Holdings PLC (LON: GVC) (“GVC”), to be its exclusive provider within the United States of sports betting data from certain […]

Visit Betradar at the Global Gaming Expo

The Global Gaming Expo (G2E) – one of the first key exhibitions to take place in the betting space since May’s repeal of PASPA – gets underway next week in Nevada and, as a Platinum Sponsor, Sportradar will enjoy a strong presence. Split into education and exhibition sections, G2E will see stakeholders from across the […]

Betradar Virtuals gain Digital Product of the Year nomination

Virtual products have come a long way in a relatively short space of time, both across the gambling industry and within Betradar. Across the betting sphere, virtual betting provides bookmakers with a 24-7 opportunity for content, filling the gaps within the live sport calendar, and Betradar’s virtuals have become established as the market’s fastest growing […]

Sportradar to enjoy strong presence at Betting on Sports, ESI London

Betting on Sports and ESI London come to the city’s Olympia venue this week with Sportadar once again enjoying a strong presence at both industry-leading events. Betting on Sports will see more than 2,500 delegates, 200 expert speakers and 140 exhibitors from across the world for an event that brings together discussion on, among other […]

F1 joins ISG and Sportradar to enable live in-play betting

Formula 1, the world’s most prestigious motor racing competition, today announces a ground-breaking sponsorship and data rights commercial partnership with Interregional Sports Group (ISG) to produce a F1 betting offering and give fans new ways to get closer to the sport they love. In a first-of-its-kind partnership for the sport, Formula 1, ISG and Sportradar […]

LeoVegas’ bet on Sportradar continues to earn pride

There’s no doubt that this year’s FIFA World Cup captured millions around the world. Keen to also grab the attention of those millions, many from the sports and betting sectors were tuning in to Betradar’s World Cup Centre and widgets. One company that fully leveraged this opportunity, among Betradar’s clients, was mobile gaming company and provider […]

Out now: Live Match Tracker 3.0 Tennis

The latest addition to Betradar’s Live Match Tracker, the LMT 3.0 Tennis, is out now just in time for the start of the year’s final Grand Slam, the U.S. Open. After getting underway on Monday, the tennis elite will battle it out at Flushing Meadows over the next fortnight, with Betradar’s state-of-the-art betting solution primed […]

BetChicago prepares for legalised sports betting market with Sportradar partnership

Sportradar – global market leader in betting technology and services – and BetChicago, the go-to source for Chicago sports betting news and analysis, have announced a formal multiyear partnership. In advance of legalised sports betting, Sportradar’s media products have been integrated on the newly launched BetChicago.com to enhance their sports betting media content with premium sports data and […]

AmTote announces full-service U.S. sports betting platform in partnership with Sportradar

Sportradar and AmTote International, Inc. announced today an agreement that enables AmTote to provide comprehensive sports betting services, including trading and risk management, across the U.S. marketplace. AmTote, which is wholly owned by The Stronach Group, is the North American racing industry’s wagering technology and services leader.  Sportradar is the worldwide leader in B2B Managed Trading […]

Betradar rolls out first virtual in-play – Virtual Tennis In-Play

Betradar’s first Virtual In-Play product – Virtual Tennis In-Play (VTI) is out now, with further cricket and baseball developments to follow as virtual betting continues to prove a popular part of client portfolios. We sat down with Betradar’s General Manager of Virtual Sports, Frank Wenzig to discuss when and how the company first established virtuals over eight […]

Betradar launches Ice Hockey Live Match Tracker 3.0

Betradar is pleased to announce the launch of its Ice Hockey Live Match Tracker 3.0 (LMT 3.0) – a state-of-the-art sports media and betting solution packed with a host of new features. As well as statistics and head-to-head data, the LMT 3.0 is fully customisable and includes a puck location visualisation option – making it […]

QTech Games turns to Betradar for a timely partnership

QTech Games, Asia’s fastest-growing games distributor, has just announced a new deal to integrate Betradar’s product portfolio, featuring virtual sports, eSports and a full data suite. Betradar has recently diversified its product range from data and integrity services into more customer-facing product sets, and QTech Games’ formidable Asian reach has been chosen as the perfect […]

Sportech and Sportradar team up to deliver sports betting solutions to U.S. operators

Sportech, the international betting technology business, and Sportradar, the global leader in understanding and leveraging the power of sports data, today announced a commercial betting deal in the United States. Under the terms of the agreement, Sportech will be able to offer Sportradar’s trading and risk management services, as well as its comprehensive range of […]

ESEN ESPORTS BRING SPORTRADAR ON BOARD FOR DATA, STREAMING AND INTEGRITY

In a multiyear partnership, leading esports tournament and league organiser ESEN eSports will be calling on Sportradar to collect and distribute audio-visual and data content across those competitions, including the King of Nordic tournament. Moreover, the partnership is underpinned by the fact that Sportradar’s award-winning Fraud Detection System will be monitoring all those competitions in […]

Betradar lands EGR B2B Awards nominations

Betradar and Sportradar have been nominated for five awards at The EGR B2B Awards 2018, which continue to reward and celebrate the very best service providers in the online gaming industry. The EGR B2B Awards recognise the achievements of suppliers from across all the major EGaming disciplines including betting and gaming software, networks, mobile, payments, […]

BETBRIGHT SIGNS UP TO BETRADAR’S MANAGED TRADING SERVICES (MTS)

Betradar have announced a partnership with online bookmaker Betbright through its Managed Trading Services (MTS) division.  The agreement between the two businesses will see Betradar engage in selective trading on specific sports for the Dublin-based operator. Founded in 2012, Betbright has emerged to establish itself as one of the ‘best in class’ operators when it […]

Robin Roy: “We’re eagerly anticipating the PASPA decision.”

With the much-anticipated decision from the Supreme Court of the United States (SCOTUS) regarding the Professional and Amateur Sports Protection Act (PASPA) still in the offing, Sportradar’s Director of Sales for North America, Robin Roy, offered his take at Betting on Football 2018 last week. Roy, speaking on the ‘USA Making America a Great Market […]

ALL INDIA GAMING FEDERATION WELCOMES BETRADAR TO NETWORK AND EXPLORE OPPORTUNITIES IN INDIA

At this year’s ICE Total Gaming, the All India Gaming Federation (AIGF) and Betradar formalised their relationship, committing to understand, explore opportunities and network across India around sports betting and gaming. THE AIGF, which is focused on assembling a group of responsible and credible stakeholders to help the country navigate towards an open and transparent […]

SWISSLOS NATIONAL LOTTERY TAKE BETRADAR’S MANAGED TRADING SERVICES

Swisslos have today put pen to paper on a deal that will see Betradar provide its Managed Trading Services to the Swiss national lottery. Swisslos have worked with Betradar since 2003 and this development adds the company’s fully flexible risk and trading management instrument into the mix. The Managed Trading Services (MTS) are available for […]

Betradar takes a stand at ICE

For several years, the world’s leading international sports and betting-related data services provider has held a well-attended spot at the world’s most important gathering anywhere in gaming. And in 2018, Betradar is back again, bigger and better for another edition of ICE. This year, with a two-storey stand complete with an esports hub, 360 degree […]

Classic game, contemporary data: The science behind Betradar’s approach to cricket

Premium Cricket Services (PCS) Product Manager, Will Howie explores why Betradar’s unique approach to data is set to enhance the world of sport, starting with the game of cricket…. PERCEPTION The cricket betting market is currently and traditionally very stable. It’s very reliable, it wins two or three per cent all the time, it covers […]

What’s on the radar at ICE

As one of the world’s leading suppliers of betting and gaming solutions, Betradar is once again gearing up for yet another edition of ICE, joining the who’s who of the industry as they converge on London this week. An integral part of this year’s event activation, Managing Director of Betting & Gaming, Warren Murphy is […]

Odds on Betradar at ICE

Odds. Whether pre-match or live, they are the dependable foundation of sports betting nowadays. But add some innovation, several years’ experience and an ongoing dedication to developing solutions fashioned around client’s needs and you get an unrivalled 360 degree betting and gaming offering. This is Betradar’s beat. It’s something Managing Director of Betting, Michael Maerz […]

NOVOMATIC SIGNS WITH SPORTRADAR FOR SPORTS BETTING SOLUTION

With ICE just a few days away, NOVOMATIC has announced a partnership with leading sports betting solutions provider Sportradar to develop an innovative line of sports betting products and services. NOVOMATIC will initially focus on developing a turnkey solution for retail and other channels that is built around Sportradar’s Managed Trading Services (MTS) and includes […]

Betradar set to launch brand new Virtual products at ICE

Betradar are about to expand their Virtual Sports portfolio even further with the launch of their new Virtual Football World Cup and Virtual Tennis In-Play products at this year’s ICE 2018. Like all of Betradar’s virtual solutions, the new products pride themselves on being the closest experience to reality. The Virtual Football World Cup features all […]

Eurobet roll out expanded Virtual Football Suite

Eurobet has fortified its reputation as a first mover in the Italian market by rolling out Betradar’s Virtual Football League and Virtual Football Nations Cup across its retail, online and mobile platforms. A leading and true multi-channel operator dedicated to Italian customers, Eurobet will be the first operators in Italy to deliver Betradar’s new retail […]

Francaise Des Jeux launches esports social betting site with Sportradar

FDJ® (France’s national lottery) has accelerated the development of its sports betting brand, ParionsSport by launching a free esports betting site with offerings across the main international esport competitions. The new site at parionsesport.fr will be powered by Sportradar’s data, allowing esports fans to enjoy a range of content and statistics from esports competitions worldwide. […]

EUROPEAN ESPORTS TO BENEFIT FROM NEW PARTNERSHIP BETWEEN FORTUNA AND SPORTRADAR

Tournaments run by one of the leading esports organisers in Europe Fortuna Esports are set to be boosted by Sportradar’s world-leading audio-visual streaming, data and integrity solutions thanks to a new global partnership announced today between the two organisations. As part of the multi-year deal, Sportradar will be the exclusive worldwide provider of betting audio-visual […]

esports platform PvPRO signs Data, Streams and Integrity Partnership with Sportradar for upcoming tournaments

PvPRO, one of the most exciting platforms for CS:GO games, tournaments and leagues, has called on Sportradar to distribute the audiovisual streams and data from all its upcoming competitions on an exclusive, worldwide basis. In addition, the leading provider of integrity solutions in the sport and esports sectors will be employing its award-winning Fraud Detection […]

LeoVegas – German Handball Bundesliga tie-up

The German Handball Bundesliga (HBL) have started their 2017-2018 season with a new partner, Swedish gaming operator LeoVegas.com. This multi-year partnership will see LeoVegas Sport branding appear across the HBL’s offline inventory, including courtside LED boards, floor stickers and interview backboards, but will also see the branding appear across the HBL’s digital assets, platforms and […]

Betradar roll out next-level League of Legends Live Odds with DOJO Madness

This week, Betradar has officially launched live odds for League of Legends, developed in conjunction with esports big data specialists DOJO Madness. DOJO’s service has developed complex models based on the analysis of over 450,000 rounds and 18 million individual data points. This has enabled the generation of reliable real-time probabilities for both live betting […]

“Threepeat” at the 2017 EGR B2B Awards

Last night, the winners of the 2017 EGR B2B Awards were announced, and duly celebrated their performance and commitment as the very best service providers in the online gaming industry. This time Betradar was called twice to the stage at the Hurlingham Club in London, receiving awards in the categories “Live Streaming Supplier” and “Sports […]

SureBet247 rolls out Betradar Virtuals across thousands of shops in Nigeria

One of the leading operators offering sports betting in Nigeria, Surebet247, has decided to use Betradar’s suite of virtual gaming products to increase footfall across its retail stores. Surebet247 operates from over 4,000 retail stores across Nigeria and all will offer Betradar’s Virtual Football products. The bookmaker will also work with Betradar on new initiatives […]

10Bet calls on Betradar to provide broad live stream portfolio

Starting this month, 10Bet will be able to provide its online customers with a whole new range of live sport streams on their www.10bet.co.uk website. Signing up to Betradar’s Live Channel Online service will give the bookmaker access to over 30,000 live events per year. The Live Channel Online portfolio offers sports streams that include […]

Betradar shortlisted five times for EGR B2B Awards 2017

The EGR B2B Awards reward the very best service providers in the online gaming industry, recognising the achievements of suppliers from across all the major eGaming disciplines including betting and gaming software, networks, mobile, payments, recruitment, IT and infrastructure. This year, Betradar’s services have been shortlisted five times in the following categories: Live Streaming Supplier […]

Totolotek calls on Betradar to deliver first virtual sports betting offer in Poland

Łódź Reds, Warsaw Military and Gdynia Herrings are just some names of teams debuting in the virtual Premier League, designed for those who enjoy betting on football game results. Intralot’s Totolotek is the first regulated bookmaker in Poland to make betting on virtual sports events available to customers, with simulations of football matches, dog racing […]

EPFL and its member leagues lead the way with innovative data partnerships

New agreement sees 8 leagues appointing official partners for the collection and supply of data to the betting industry The Association of European Professional Football Leagues (EPFL) and the three initial partners at launch (Perform Group, Sportradar and Genius Sports) are pleased to announce a progressive new data cooperation involving 8 European leagues (the Austrian […]

Managed Trading Services – 100% risk-free trading of your operations

Betradar’s Managed Trading Services offers now 100% risk-free trading to operators! Lowering fixed overheads and operational expenses, reacting quickly and flexibly on market changes are only some of the challenges sportsbook operators have to manage. As competition in the sports betting market intensifies and margins decline, Betradar’s Managed Trading Services (MTS) provides an effective liability […]

Betradar teams up with DOJO Madness to provide high-quality eSports In-Game Betting Solutions to the global betting market

We are proud to announce that we have entered into an exclusive partnership with esports big data startup, DOJO Madness, to provide the market with live-odds across a whole range of online and offline esports competitions. Similar to wagering on the outcome of a match between two traditional sports teams, esports bets are made by […]

OPAP expands In-Play offer with Betradar’s Live Betting Solutions

Betradar is proud to announce that OPAP, the leading gaming company in Greece and exclusive operator of all numerical lottery, sports betting and horse racing betting games, has expanded its live betting offering, both across OPAP’s extensive agencies network and online, in cooperation with Betradar’s unique Live Betting Solutions. Betradar’s Live Betting Solutions are fully […]

CORAL excited to launch Betradar Virtuals

Coral, one of the UK’s leading sports betting operators, has today announced that it has launched Betradar’s Virtual Gaming services through its online and mobile betting channels. Betradar’s suite of Virtual Gaming products include tennis, basketball, horse and dog racing, as well as various football versions that have been adapted to mirror a number of […]

Betradar wins ‘Best Software Supplier’ category

At this year’s ‘EGR Italy Awards’, which took place yesterday evening at the Rome Cavalieri, Betradar, a brand of Sportradar, took home the silverware in the ‘Best Software Supplier’ category. The award underlines that while the company remains a leading provider of live sports data technology and services globally, it remains fully focused on providing […]

NBA announces multi-year partnership with Sportradar and Second Spectrum

– Sportradar to Distribute Real-time NBA League Statistics Worldwide – – Second Spectrum to Provide Leaguewide Advanced Analytics and Official Player-Tracking System – NEW YORK and LONDON, Sept. 22, 2016 – The National Basketball Association (NBA) today announced a multiyear partnership with Sportradar and Second Spectrum that will expand the league’s global distribution of statistics […]

Betradar extends Italian offering with German 1. and 2. Bundesliga

Long-Standing partner Sisal already acquired additional rights Betradar is pleased to announce the further extension of its live streaming coverage for online, mobile and retail sports betting offers for the Italian market. Standing out in the enlarged offering are the now available highly attractive German 1. and 2. Bundesliga. Additionally, Betradar is proud to announce […]

Betradar follows up Virtual Euro Cup with brand new Nations Cup

With Portugal having taken the trophy in Paris a few weeks ago and appetite for a Virtual tournament still very much in evidence, Betradar’s award-winning Virtual Gaming team have adapted their Euro Cup product and rolled out their brand new Nations Cup, ready for operators to offer to their customers. The Nations Cup is an […]

Tipbet signs up for the Live Channel Online

Betradar is excited to announce the further extension of its portfolio of clients for the Live Channel Online. Tipbet, one of the leading online bookmakers in Europe, implemented the Live Channel Online onto its website www.tipbet.com. This addition of live streaming events to the portfolio gives Tipbet access to over 7,150 live events per year. […]

Managed Trading Services – nominated for a Global Gaming Award as best “Digital Product of the year”

Once again, all eyes are on Las Vegas where the Global Gaming Awards will be presented at the Venetian Palazzo Congress Center. For the third time, a panel of 60 highly experienced judges, taken from a range of industry sectors and geographies, will honour companies for their outstanding innovations and achievements across both the digital […]

Betradar granted “Class 2 License” in Romania

Betradar, the 360° one-stop shop for betting and gaming operators worldwide, has been awarded the “Class 2 License” for the manufacture and distribution of specialized software relating to gambling services by the government of Romania. The license, awarded by the national office of Gambling (NOG), is valid since 1st of June 2016. “We’re delighted about […]

Betradar defends title at EGR B2B Awards 2016

The Tower of London looked at its resplendent best for the EGR B2B Awards. After 2015 Betradar, the 360° one-stop shop provider for betting and gaming operators worldwide, won the category for ‘Sports Data Provider’ for the second year in a row. Additionally Betradar’s Live Channel was “highly commended” by the jury for the category […]

Snai to implement Betradar’s eSports Betting Service

New deal sees Snai as the first bookmaker authorized by ADM to launch eSports in Italy Betradar is pleased to announce the successful integration of its eSports Betting Service into the new product line of SNAI. Utilising Betradar’s recently launched product, SNAI will become the first Italian bookmaker to offer betting on eSports and thus […]

Virtual Gaming’s own Euro Cup is now available

With just a few weeks until France kick off against Romania in Paris, Betradar’s award-winning Virtual Gaming team have today officially launched their Euro Cup product, ready for operators to add to their market offering. The Euro Cup will harness all the anticipation and excitement of this summer’s must-see football tournament and condense it into […]

eSports Betting Summit on May 18th in London

With eSports, a new revenue opportunity for bookmakers has emerged with an estimated global wagering market of $23 billion by 2020. Unfortunately, wherever there is betting there is always the challenge associated with match-fixing. On 18th May 2016, our colleagues Alex Inglot (Director of Communications) and James Watson (eSports Product Owner) will speak at the “eSports […]

Sportradar AG acquires core business of the sportsman media holding from Thomas Krohne and Karl Wieseneder

Sportradar AG has acquired the shares and core business of the sportsman media holding GmbH from the CEOs and founders of the sportsman, Thomas Krohne and Karl Wieseneder. The sportsman is one of Europe’s leading sports media rights, marketing and platform companies. The deal agreed upon by the parties will significantly upgrade Sportradar’s offering in […]

Betradar rolls out Live Sports Centre for this year’s Euros and Copa America

Betradar has released special editions of its renowned Live Sports Centre for two of this summer’s key soccer events: the Euro 2016 in France and the Copa America Centenario, which will be hosted in the USA. France will be the go-to-destination for fans of 24 participating nations for June’s Euro 2016 tournament. The 50% increase […]

Betradar shortlisted for EGR B2B Awards 2016

Betradar has been shortlisted for the 2016 EGR B2B Awards for the categories of Sports Betting Supplier, In-Play Betting Software, Live Streaming Supplier, Virtual Sports Supplier, White Label Partner, and the 2016 Sports Data Provider Award. Betradar is defending winner in the categories Virtual Sports Supplier and Sports Data Provider. The number of shortlistings shows once more […]

Sportradar partners up with WWP by investing into their digital agency D/UNIT

We are pleased to announce today a strategic partnership with the WWP Group (Weirather – Wenzel & Partner), a leading power house in the sports marketing business with over 30 years of experience in boosting brands with the positive emotion of sports and in providing access to decision makers in the sporting and business world. […]

Betradar receives ‘Sports Betting Supplier of the Year’ award

At the Gaming Intelligence Awards 2016, a distinguished panel of twelve judges drawn from the industry decided to give the award for Sports Betting Supplier of the Year to Betradar. The GIAs reward the excellence of the online gambling industry’s leading operators and suppliers. When outlining why Betradar emerged as the winner from a strong […]

Sportradar expand partnership with PDC; start providing live darts streams

Today Sportradar and the Professional Darts Corporation (PDC) added a new significant component to their long term partnership by ensuring the leading betting industry solution provider will now be able to offer its clients a range of high quality darts event streams. These new live stream capabilities across the World Series of Darts (WSOD) and […]

Betradar’s Managed Trading Services integrated across SB Betting Software’s platforms

SB Betting Software have announced that starting today, Betradar’s Managed Trading Services will be integrated across all their platforms. This expands on their platforms that already utilize the MTS: Nairabet and Merrybet. Betradar’s Managed Trading Services is the all-in-one solution fully tailored to the needs of any online or retail operators. The MTS menu offers […]

Betradar gives 360° insights at ICE 2016

Betradar will once again be exhibiting at ICE Totally Gaming 2016, the world’s biggest exhibition and conference event for the gaming and betting industry. The Exhibition Centre London (ExCeL) will host the annual event from the 2nd until the 4th of February. Betradar will be presenting a broad range of innovations and new products for […]

Betradar takes home ‘Best Football Data Supplier’ Award

At the annual ‘Betting on Football Awards’ (#Bofawards), which took place yesterday evening at the luxurious Playboy Club in the heart of London, Betradar a brand of Sportradar took home the trophy in the first of the evening’s categories: ‘Best Football Data Supplier’. Alex Inglot, Sportradar’s Director of Communications, who represented the company at the […]

Sportradar secures strategic investment from Revolution Growth to support its expansion in the US market; Ted Leonsis, Mark Cuban and Michael Jordan will join the newly formed Advisory Board

Sportradar today announced that it has secured new funding and a strategic partnership led by Revolution Growth. As part of the investment, Ted Leonsis, co-founder of Revolution Growth and owner of the Washington Capitals (NHL), Wizards (NBA) and Mystics (WNBA), will join the company’s U.S. Advisory Board with Revolution Growth partner Evan Morgan. Dallas Mavericks […]

Esports industry leader ESL joins forces with Sportradar

At the Leaders Conference taking place in London’s Stamford Bridge stadium, the world’s largest esports company ESL announced their multi-faceted partnership with the world’s largest sports data service provider Sportradar. Under the terms of the agreement between the two organisations, Sportradar will develop a full range of products and services for ESL. On the statistics […]

Sportradar to increase its live streaming portfolio significantly

Streaming service now includes soccer rights from Greece, Turkey and Romania Sportradar is pleased to announce the further extension of its live streaming coverage for online, mobile and retail sports betting offers. Due to recent successful acquisitions of leagues and cup competitions in Greece, Turkey and Romania, Sportradar has substantially increased its portfolio of available […]

Betradar exhibits exciting portfolio at the G2E in Las Vegas

Betradar will exhibit at the G2E Global Gaming Expo, held in Las Vegas, USA. From the 29th of September to the 1st of October the Sand Expo and Convention Centre will open its doors for exhibitors and guests from all over the world. Betradar will present its product portfolio including the latest innovation of betting, […]

Nairabet tips-off with Virtual Basketball

Nairabet is the first bookmaker worldwide to successfully implement Virtual Basketball League (VBL) into its portfolio of products. Virtual Basketball has been live since the beginning of August and complements Nairabet’s Virtual Sports offering perfectly. It is the fifth sport the Nigerian based company offers from Betradar’s portfolio of Virtual Sports. With this addition of […]

Betradar to introduce its new fantasy soccer fixtures “Perfect League”

Betradar is proud to announce the launch of its new Perfect League, a fantasy soccer league to boost any sportsbook portfolio by adding 183 additional ‘fictional matches’ to a sportsbook. The first matches already started on Friday, 21st of August. Perfect League utilises the sports data coverage to create fictitious soccer leagues that will keep […]

Betradar @ iGaming Super Show 2015

Our Sales Directors Andreas Meyer and Pontus Sjogren have been interviewed at the iGaming Super Showm 2015 in Amsterdam. Get now all the latest information about our company, our product portfolio and the show in Amsterdam.

Intralot on air with Betradar’s Live Channel Online

Betradar, the world’s leading supplier of sports and betting related data services, is pleased to announce the launch of its Live Channel Online with Intralot Italia S.p.A. The new service for Intralot’s online customers is available with immediate effect. Betradar’s Live Channel Online is a dedicated betting streaming service for the international bookmaking industry, launched […]

Sportradar and Betradar on Awards shortlist in Las Vegas

On September 28th, the Global Gaming Awards 2015 will be handed out at the Global Gaming Expo (G2E) in Las Vegas. The Awards honor achievement across both the digital and land-based gaming industry and having both Sportradar and Betradar shortlisted underlines the strong recognition we have achieved across the industry. The judging panel, which will identify […]

New Virtual Tennis Product Video available

Have you yet seen our brand new Virtual Tennis product video? For all information about Virtual Tennis – Built for Betting, just check out the product website. Our Betradar YouTube channel provides informative and entertaining videos about our latest product innovations and improvements. Subscribe now to our YouTube channel and don’t miss any new videos.

BetBright launches Betradar’s Virtual Sports Betting products

BetBright launches Betradar’s Virtual Sports Betting products Betradar, the world’s leading supplier of sports and betting related data services, is delighted to welcome BetBright to its portfolio of clients. Ireland-based bookmaker BetBright, decided to implement Betradar’s Virtual Sports into their portfolio and thus expand their business in a growing and exciting market field. BetBright’s newly […]

Betradar first to launch Virtual Basketball full scale betting product

Betradar is proud to announce the successful launch of the first Virtual Basketball sports betting product. The “Virtual Basketball League” (VBL) is a result of the biggest Motion Capture technology project in sports betting of all time which was the base for developing the most realistic virtual betting product on the market. The project reached […]

Meet Betradar at iGaming Super Show 2015

Betradar is pleased to announce its participation at this year’s iGaming Super Show 2015, held at RAI Exhibition Centre in Amsterdam. For the second consecutive year, Betradar, as 360° one-stop shop for betting and gaming operators worldwide, is exhibiting at the show which is expecting over 3,500 delegates from the iGaming industry. A special focus […]

Betradar wins two EGR B2B Awards 2015

Two entries submitted – two trophies secured! Yesterday evening it was announced that Betradar, leading supplier of sports and betting related data services, won the categories for ‘Sports Data Provider’ and ‘Virtual Sports Supplier’ at the EGR B2B Awards held at the iconic Tower of London in the United Kingdom. “We are delighted that the […]

The World Lottery Association and the European Lotteries officially launch the Global Lottery Monitoring System

After years of development, the World Lottery Association (WLA) and the European Lotteries (EL) are proud to announce that the Global Lottery Monitoring System for sports betting (GLMS) went live today. Powered by Sportradar, the GLMS will provide member lotteries with extensive monitoring of the various betting markets offered by government-authorized lotteries and for-profit-only bookmakers. […]

Betradar to introduce its improved Live Match Tracker – now covering 9 sports

Following the successful launch of Live Match Tracker for the first time in 2013, Betradar is proud to announce the release of its totally revamped solution, which provides in-depth and graphically enhanced live sports content for the most popular sports in the world. In addition to Soccer, Tennis and Basketball, the Live Match Tracker now […]

bet-at-home.com successfully launches Virtual Football

Betradar announced today the successful integration of Virtual Football within the new virtual product line of bet-at-home.com. Bet-at-home.com has been part of the gaming industry since its foundation in 1999. With more than 4 million customers worldwide, bet-at-home.com is one of the leading European online gambling and sport betting companies. Headquartered in Germany and with […]